Brand value of leading personal care brands worldwide 2024

13 Jan.,2025

 

Brand value of leading personal care brands worldwide

Largest Cosmetic Companies in the World ()

The multibillion-dollar global cosmetics market is expected to expand by 4.4% in , bringing total revenues to $108.4 billion. 

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What companies are driving these rising sales worldwide? Here&#;s a look at the top cosmetic companies ranked by their market values.

Biggest cosmetic companies by market value

Biggest cosmetic companies in the world: top 10

1. L'Oréal: $234.75 billion

According to recent data, L'Oréal is currently the world's largest cosmetics company. As of September , the French company has a market value of $234.75 billion. It owns popular brands including Maybelline, Garnier, and Urban Decay. This marks an 11.81% fall from its $266.18 billion valuation at the end of . L'Oréal&#;s current market capitalization also accounts for more than half of the combined values of the top 10 cosmetics companies.

2. Givaudan: $47.55 billion

L'Oréal is followed by Givaudan, a Swiss company popularly known for its fragrance products. Its market capitalization currently stands at $47.55 billion. Despite being in second place, its value is around one-fifth of L'Oréal&#;s, highlighting the French company&#;s dominance in the global cosmetics industry.

3. Estée Lauder: $32.88 billion

Third on the ranking of the largest cosmetics companies is Estée Lauder. The New York&#;headquartered business is valued at $32.88 billion. As one of the world&#;s top makeup brands, Estée Lauder manages dozens of premium brands, including Bobbi Brown, Aveda, Jo Malone London, Tom Ford Beauty, and The Ordinary.

4. International Flavors & Fragrances: $26.58 billion

International Flavors & Fragrances, another US firm, follows in fourth place with a market value of $26.58 billion. 

Its market capitalization has seen large fluctuation in recent years. In , the company&#;s value fell by 15.52%, to $11.63 billion, before more than tripling the following year, to $38.34 billion&#;its highest year-end valuation recorded to date. Two years of decreases followed, and the company closed out with a value of $20.66 billion. That said, the firm appears to be on a rebound&#;its current valuation in September marks a 28.62% increase from the end of . 

5. Galderma Group: $22.63 billion

The Galderma Group, based in Switzerland, makes up the top five cosmetic brands in the world. It is currently valued at $22.63 billion. Established in and based in Lausanne, the company specializes in esthetics and dermatological products. Included in its portfolio are popular skincare brands like Cetaphil, Epiduo, and Oracea.

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6. Kaō: $20.88 billion

Japan&#;s Kaō, currently valued at $20.88 billion, is the sixth largest cosmetic company in the world. Aside from cosmetic products, the company also owns brands related to household goods and pet care products.

7. ULTA Beauty: $16.62 billion

Another US company, ULTA Beauty, formerly known as Ulta Salon, Cosmetics & Fragrance Inc., ranks next on this list of the largest cosmetic companies in the world. As of September , its market value is $16.62 billion, representing a 30.14% plunge from the end of .

8. Puig Brands: $15.82 billion

The eighth-biggest cosmetic company is Puig Brands, with a market value of $15.82 billion. Founded in , the Barcelona-headquartered company has experienced immense growth in recent years and went public in May . It owns prominent brands like Carolina Herrera and Jean Paul Gaultier.

The eight companies mentioned so far are the only ones with a market capitalization of more than $15 billion.

9. Shiseido: $8.79 billion

Another Japanese company, Shiseido, is in ninth place, with a value of $8.79 billion. Founded in Tokyo in as Japan&#;s first Western-style drugstore, the family-owned business has since evolved into a leader of the global beauty industry. Today, it operates in nearly 120 countries, generating annual revenues of more than $7 billion. Shiseido also owns popular brands such as NARS and Ulé.

10. e.l.f. Cosmetics: $8.44 billion

Shiseido is followed by US company e.l.f. Cosmetics, with a value of $8.44 billion. Headquartered in California, e.l.f. Cosmetics has experienced massive growth since , when its value was registered at $800 million, less than one-tenth of its current worth.

Experts attribute the firm&#;s rise to its creative and effective marketing strategies through popular social media platforms like TikTok and a Super Bowl ad. The company is performing particularly well outside of the US, with international revenues more than doubling year on year.

Largest cosmetic companies: summary

US companies make up half of the list of the 10 biggest cosmetics companies in the world. This should come as no surprise, considering the US currently is the biggest beauty and personal care market, with revenues hitting $97.81 billion in . Of the remaining five largest cosmetic companies, three are from Europe and two are from Asia.

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